Supervalu PAC Mike formed and strengthened the Supervalu PAC
Client:
Supervalu
Task:
Political Action Committee formation
Skills:
Government relations, camapaign management, internal and external corporate communications, strategic planning

About Project

While at SUPERVALU, Mike founded and grew the companies PAC, ValuPAC, into one of the largest political action committees in the retail sector with over $250,000 in annual receipts. ¬†ValuPAC members ranged from managers to company board members with contributions that ranged from $2 a week to the maximum allowed annually ($5,000). The Chairman of SUPERVALU’s board of directors once considered ending all political giving and asked Mike to make a presentation to a subcommittee of the company board. In the end, the subcommittee concluded that not only was political giving and the company’s engagement in government relations important, but that in fact more resources should be spent in this area.

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